AUGUST 20th, 2009
Rather than the usual ’scare-tactic’ approach to anti-smoking campaigns this ad from Brazilian agency ADESF takes a more motivational angle, replacing graphic images of the effects of smoking with a tantalising, tongue-in-cheek glimpse of the future you’ll be missing out on if you continue to puff away.
The caption reads “Live it to see it. Quit smoking now”
Source: The Blong
JULY 5th, 2009
The United Kingdom’s Hanham Hall Development is the largest eco-village aspiration to date. Designed by HTA and funded by Barratt Developments and the Homes & Communities Agency, there are a rumored 188-195 zero carbon homes in the overall housing scheme. The development will include an onsite biomass CHP plant, strategically placed reed beds, shops for farmers to sell their goods, bicycle storage throughout, and a carefully crafted drainage system. Hanham Hall is the first major eco city underway that is part of the government’s Carbon Challenge Programme. The government has set a goal for all new builds to be zero carbon by 2016.
JULY 2nd, 2009
From age 5, micro-miniaturist Willard Wigan, started to express his inner fantasy world by making houses, and later shoes and hats for ants. Wigan, whose micro-sculptures stand a fraction of a millimetre tall, all but invisible to the naked eye, gives the phrase steady hands a whole new meaning. Using tools like a tiny surgeon’s knife, he carves figures out of materials including dust particles and sugar crystals, fragments of gold and grains of sand. He scrapes with immeasurable precision and uses a hair plucked from a dead fly’s back to paint his creations, sometimes spending months on end over a single piece. Incredibly, as he sculpts, he enters a meditative state, slowing his breathing and heart rate to avoid hand tremors that might prove disastrous. As he told the BBC: “You have to control the whole nervous system, you have to work between the heartbeat – the pulse of your finger can destroy the work”. He often toils through the night, when there is less chance of being disturbed by vibrations like those from traffic outside. Willard Wigan is currently displaying his work at the My Little Eye Gallery, Bloomsbury.
JUNE 30th, 2009
Every year at Cannes ACT (Advertising Community Together) puts together an exhibition of the best social and environmental advertising. This provocative poster, produced by ACT themselves, promoted the exhibition last week.
ACT is a non-profit association that promotes responsible communication on environmental and social sustainability. ACT shows how advertising professionals can use their core talent - creativity - to play a significant role in addressing today’s crucial world issues.
JUNE 25th, 2009
Here is a credit-crunchtastic way of using your credit card - turn it into a guitar pick! While many of these DIY tools are hand cut, a company named PickPunch has developed a handheld punching device that makes the shaping process very easy.
JUNE 19th, 2009
The ‘Outlet Wall’ turns the problem of wire clutter and stretching that cable to reach the power point on its head by covering the wall with outlets. Interesting wallpaper with plent of places to plug your toaster in!
AUGUST 20th, 2008
Neo have created a sustainable eco winter wonderland in July for the Energy Saving Trust to showcase the leading energy saving products for Christmas 2008. The bespoke set was made entirely of eco, sustainable, fairtrade and recycled materials and products.
Lorraine Riley, the Energy Saving Trust’s green queen and Smartplanet’s Adam Vaughan were on-hand to provide essential energy saving insight and advice throughout the day. See the photo’s from the event here.
AUGUST 15th, 2008
Baladi, a sustainable design company create one of a kind pieces of furniture and homeware items entirely out of discarded rubbish.
They use a variety of materials ranging from wood, metal and plastic to disused carrier bags to odd bits of recycled fabric. Every item is diverse, striking and playful, we especially like these novel crate lampshades.
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